Data Cleansing Services

Clean Data. Smarter Outreach. Better ROI.

We are your "Last Mile" partner—the final, critical bridge between raw data acquisition and actionable sales & marketing insights.

  • Human-in-the-Loop Data Scrubbing Services
  • Deduplication, Validation, & Standardization
  • CRM Integration (Salesforce, HubSpot, Zoho, Pipedrive)
Get Your Data Cleansing Proposal

Success Stories

...it's all about results

Healthcare

Decision-Maker Identification Using Healthcare Data Mining Services

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HVAC

Data Support for HVAC Management Tool

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Transportation

Prospect Data Enrichment for European Mobility App | 120K+ Records Classified with 99.2% Accuracy

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Automobile

Data Quality Management for an Automobile Parts Manufacturer

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CRM data entry

CRM data entry and cleansing for a UK-based insurance firm

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Environmental Technology

Salesforce Data Cleansing & Enrichment for 500K+ Records | Boosted Sales by 52%

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DATA CLEANSING SERVICES

Clean, Standardize, and Validate Any Data Type

Empower your GTM teams with specialized B2B data cleansing services built to deliver campaign-ready databases. We resolve the structural causes of sales & marketing pipeline friction: duplicate records, data decay, and formatting inconsistencies. Our approach combines AI data cleansing with expert oversight to validate emails, phone numbers, and contact details, resulting in lower bounce rates, higher deliverability, and improved outreach ROI.

Whether you require a one-time deep database cleansing or scheduled database maintenance, we align our data scrubbing services with your objectives. You get clean data in custom formats (CSV, Excel) or directly integrated into your CRM (Salesforce, HubSpot, Pipedrive, Microsoft Dynamics, etc.), enabling your teams to act with confidence and immediacy.

PROCESS

How Do We Clean B2B Databases

We follow a rigorous, multi-step human-in-the-loop process to transform messy databases into structured, validated, and integration-ready assets. Each step is designed to identify issues at the source, fix them systematically, and prevent recurrence—so your data stays clean long after the project ends.

1

Database Audit

Evaluate your current data environment and identify inconsistencies, duplicates, gaps, & structural issues.

  • Duplicate records
  • Incomplete fields (missing emails, phone numbers, job titles, company details)
  • Outdated information (job changes, company closures, invalid contact data)
  • Formatting inconsistencies (date formats, address structures, naming conventions)
  • Data entry errors (typos, truncations, incorrect mappings)
2

Data Cleansing & Scrubbing

Standardize, correct, and deduplicate records using automation alongside data validation by experts.

  • Bulk deduplication using configurable matching logic (exact match, fuzzy match, phonetic match) with confidence scoring
  • Field-level data cleansing for typos, misspellings, truncated entries, and incorrect values
  • Data format standardization
  • Email, phone, and address data validation against authorized, client-approved sources
  • Data fixes for data migration issues from old systems, CRMs, or ERPs
3

Data Enrichment

Ensure record completeness by appending firmographic, contact, and contextual information.

  • Automated data extraction from contact databases and data enrichment tools (like Apollo, ZoonInfo, NeverBounce, RocketReach).
  • Scrape and append verified data from public sources via targeted web scraping
  • Add firmographic data (company size, revenue, industry classification)
  • Add contact-level data (job titles, direct phone numbers, LinkedIn profiles)
  • Add missing email addresses or phone numbers
  • Add job and designation details, and buying committee details via LinkedIn data scraping
4

Data Maintenance

Establish processes to keep your database accurate over time—so you're not constantly re-cleaning the same issues.

  • One-time deep clean of the entire database
  • Set up scheduled data cleansing cycles, automated duplicate detection rules, data validation rules, formatting, and automated checks in your CRM
  • Monitor decay metrics and flag records approaching staleness thresholds
  • Deliver data quality reports with KPIs
5

CRM/ERP Integration

Integrate verified data directly into your CRM, ERP, or marketing automation platform.

  • Ensure every data point is mapped to the correct schema
  • Provide a complete audit log of changes made, including a data dictionary of new enrichment fields added
  • Securely push cleansed and enriched data directly into your Salesforce, HubSpot, or CRM software by exporting files in the required format (CSV or Excel) or using encrypted API connectors

DATA CLEANSING SAMPLE

B2B Data Cleansing Services Sample

SERVICES

Our Comprehensive B2B Data Cleansing Services

We offer end-to-end data scrubbing services that address every aspect of database hygiene. Whether you need to fix errors in legacy systems, eliminate duplicates from merged databases, or prepare CRM-ready lists for outreach campaigns, our database cleansing services deliver accurate, standardized, and validated data tailored to your business requirements.

Error Correction & Data Repair

We identify and fix inaccurate, incomplete, or corrupt records to restore data integrity.

  • Correct spelling and transcription errors that cause failed searches and misrouted communications.
  • Restore truncated or incomplete entries from imports, migrations, or manual entry.
  • Fix logical inconsistencies (e.g., city-state-ZIP mismatches, invalid date ranges) that trigger validation failures.
  • Ensure consistency across fields by standardizing formats (e.g., dates, phone numbers).

Irrelevant & Obsolete Data Removal

A bloated database slows your systems, skews decisions, and wastes time. We remove outdated, duplicate, and irrelevant records to ensure your team only works with valuable data.

  • Purge outdated contacts (e.g., retired, unreachable, or changed jobs).
  • Remove defunct business entries (e.g., closed or merged companies).
  • Eliminate test records and junk data (e.g., placeholder or fake records).
  • Filter contact and company data that doesn't meet your target criteria.

Data Deduplication

Duplicate records fragment your customer view, waste outreach efforts, and inflate metrics. We identify and merge them to create accurate master records.

  • Perform bulk deduplication using fuzzy matching to catch similar records.
  • Apply confidence scoring so you can review & approve potential duplicates before merging.
  • Configure data matching/merging logic to determine the master record and resolve conflicting field values.
  • Cross-system deduplication across CRMs, marketing platforms, and legacy databases.

Data Standardization & Normalization

Inconsistent formats hinder accurate segmentation, reporting, and automation. We standardize every field for uniformity across your database.

  • Standardize name formats for accurate matching, sorting, and personalization.
  • Apply address cleansing to standardize to USPS, Royal Mail, or international formats.
  • Normalize date and phone formats to prevent validation failures and enable automation.
  • Standardize company names by normalizing variations (Inc., LLC, Ltd.) and resolving parent-subsidiary relationships.
View MoreOutsource Data Standardization Services

Data Validation & Verification

We validate records against authoritative sources to ensure that every email, phone number, and address is accurate.

  • Validate email addresses for syntax, domain validity, and mailbox existence.
  • Verify phone numbers for format, line type (mobile/landline/VoIP), and active status.
  • Confirm postal addresses against USPS, Royal Mail, Canada Post, and such applicable formats to flag undeliverable locations.
  • Cross-reference company and contact data against business registries, LinkedIn, and authoritative sources.

Data Enrichment & Appending

Data with missing fields limits targeting and personalization efforts. We fill information gaps by appending verified data from trusted sources.

  • Append missing contact details (e.g., phone numbers, email addresses, LinkedIn profile URLs).
  • Add firmographic data like company size, revenue, industry, and headquarters location.
  • Source public data from company websites, press releases, SEC filings, and industry directories.
  • Verify & update records by reviewing and analysing data against LinkedIn and other sources.
View MoreB2B Data Enrichment Services

Ongoing Database Maintenance

We provide continuous monitoring and scheduled cleansing to keep your data accurate over time.

  • Run data cleansing cycles at monthly, quarterly, or custom intervals, as you prefer.
  • Monitor data decay and flag records nearing staleness.
  • Refresh outdated records, including job titles, company details, and contact info.
View MoreDatabase Maintenance Services

Compliance-Ready Data Cleansing

We ensure your database complies with GDPR, HIPAA, CCPA, and other applicable regulations in your domain.

  • Identify and purge consent violations by flagging records without proper opt-in documentation.
  • Apply data minimization by removing unnecessary fields and records.
  • Document cleansing with audit trails for compliance and legal defensibility.

TECH STACK/TOOLS

Tools And Methods We Use for B2B Data Cleansing

SPECIALIZED CRM DATA CLEANSING SERVICES

Clean CRM. Zero Friction. Maximum ROI.

Reclaim the value of your customer relationship management (CRM) databases with specialized CRM data scrubbing services. We restore the integrity of your pipeline, ensuring your go-to-market teams spend 100% of their time on high-value engagement, not manual corrections. With end-to-end data support, including data entry for CRM platforms like Salesforce, HubSpot, Zoho, and Pipedrive, along with deduplication, record validation, and B2B data enrichment, we eliminate data decay and ensure complete context, required for sophisticated account-based marketing.

  • CRM data entry services: While AI and automation now handle ~80–90% of data ingestion, we intervene to ensure every record respects your CRM's unique data validation rules.
  • CRM data enrichment services: Providing essential firmographic, technographic, and related insights via targeted web scraping.
  • Data standardization services: Making sure that data across different regions and systems follow the same format, so your executive dashboards provide a "Single Source of Truth”.
  • Data deduplication services: Applying fuzzy logic combined with manual oversight to merge redundant records and map complex "Parent-Child" corporate structures within the CRM.

Our Approach to CRM Data Cleansing

Here's how we establish your CRM as the single source of truth for your sales and marketing teams:

Step - 01
Audit & Profile CRM Data

Identify data issues in your CRM and assess quality across all objects—contacts, accounts, leads, and opportunities—to understand exactly what needs fixing.

Step - 02
Clean & Standardize CRM Records

Apply data matching/merging logic to correct errors, eliminate duplicates, and standardize formats—ensuring every record in your CRM is accurate and consistent.

Step - 03
Validate & Enrich CRM Data

Human-in-the-loop verification process—including email validation, phone verification, and B2B data enrichment—ensures that all data is accurate, complete, and mapped correctly to your CRM.

CRM Step

See the Difference – Request a Free Sample

Let us clean and enrich a short lead list or high-priority CRM segment to demonstrate the impact before you outsource data cleansing services.

Contact Us

What Sets us Apart

Enterprise-Ready Data Scrubbing Services Powered by Human Precision & AI

Poor data quality silently consumes operational time and resources. We help your organization move past that challenge with an automation-powered, human-verified approach to B2B data cleansing that protects your campaigns, your CRM, and your bottom line.

Zero “Stale” Data

99.95% Field-Level Accuracy

Over 99.5% Dedupe Rate

No “Mandatory” Annual Contracts

CLIENT SUCCESS STORIES

It's all about results.

Here’s Proof of What Clean Data Can Do for Your Business

Discover the tangible, meaningful improvements our clients experience in their workflows, marketing campaigns, outreach precision, and sales initiatives when they outsource data cleansing services to SunTec India.

Online Data Research, Collection, and Verification for a Healthcare Tech firm

Collected and validated physicians' profile data across LinkedIn, Reddit, YouTube, Facebook, Twitter, and other platforms for decision-maker identification.

67%

Improved Outreach

38%

Increased KOL Identification

60%

Faster Data Processing
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HVAC Data Management

Handled HVAC inventory digitization, CRM data enrichment, and web research to streamline operations for a property management firm.

99.8%

Accuracy in Data Digitization

25%

Faster Lease Approval

33%

Increased Vendor Response Rate
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Mobility App Data Management and Classification

Delivered a verified, NAICS-classified database of 61K companies and 59K contacts for global expansion.



99.2%

Accurate Data Classification

40%

Higher Client Acquisition
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crm-data-quality-management-ne

Cleansed & appended 180,000+ customer records for a German-based automobile parts manufacturer to improve customer support & marketing outreach

97%

Accuracy Achieved in CRM Data

25%

Sales Growth Reported

40%

Reduction in Customer Support Issues
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crm-data-optimization-ne

Cleaned and Consolidated 3 million+ customer records for a UK-based Insurance Firm to Improve Marketing and Sales Efforts

50%

Increase in Email Response Rate

85%

Improved Email Data Accuracy

65%

Surge in Customer Acquisition
Read More
optimizing CRM data

Helping a Water Technology Company Boost Its Marketing and Sales Effort Through Salseforce Data Cleansing and Account Profiling

39%

Improved Email Delivery Rate

25%

Increase in Click Through Rate

52%

Boost in Sales With Clean and Accurate Data
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Security and Compliance

Your data security is our priority

ISO
Certified

HIPAA
compliance

GDPR

GDPR
adherence

Regular
security audits

Encrypted data
transmission

Secure
cloud storage

Still Running Campaigns on Unverified Data?

Every bounced email, disconnected phone, and duplicate record costs you time, money, and reputation. Stop guessing and start with data you can trust.

Get Your Data Cleansing Proposal

INDUSTRY SOLUTIONS

B2B Data Cleansing Services for Diverse Industries

Data decay patterns and structural requirements vary significantly across sectors. We tailor our database cleaning services to the unique DNA of your industry, ensuring that whether you're managing patient records in Healthcare, transaction data in Financial Services, or product catalogs in eCommerce, we address the specific data quality challenges that impact your business.

Healthcare & Life Sciences

  • Data cleansing solutions for healthcare providers to clean and validate patient records, provider details, and referral databases while maintaining HIPAA compliance.
  • Streamline physician and provider databases by removing duplicates, ensuring accurate referrals, billing, and compliance.
  • Standardize NPI (National Provider Identifier) numbers, medical license data, and specialty classifications to ensure accurate provider credentials and directory listings across hospital systems.
  • Validate healthcare decision-maker contacts to improve B2B outreach accuracy for medical device, pharma, and health IT vendors.

Financial Services

  • Database cleansing services for customer, transaction, and compliance data for banks, insurers, and investment firms.
  • Standardize financial advisor data, including CRD numbers, license types, and firm affiliations, for accurate regulatory tracking.
  • Clean and validate investor records to prevent failed communications, missed capital calls, and inaccurate fund reporting.
  • Scrub transaction and account data to reduce reconciliation failures, audit flags, and regulatory exposure.
  • Address data cleansing for financial mailings to ensure compliance documents, statements, and regulatory notices reach the correct recipients.

Technology/SaaS/IT

  • B2B data cleansing services for technology companies to clean prospect databases, customer records, and partner directories used in sales and marketing operations.
  • CRM data cleansing services to eliminate duplicate leads, contacts, and accounts that inflate pipeline metrics, trigger outreach collisions, and skew sales forecasting.
  • Clean prospect databases acquired from third-party sources to remove invalid emails, disconnected phones, and outdated job titles before sales outreach.
  • Data cleansing for data migrated from legacy systems, CRMs, ERPs, etc., during platform transitions.
  • Clean and standardize technographic data to ensure accurate tracking of technology stack information, software usage, and vendor relationships.

Retail & eCommerce

  • Database cleaning services for retail businesses to ensure accurate customer databases, product catalogs, and supplier records.
  • Deduplicate customer records across POS, eCommerce, and loyalty systems to create unified customer profiles and eliminate fragmented views that hurt personalization and retention.
  • Address data cleansing for shipping and fulfillment to reduce failed deliveries, return rates, and customer service escalations caused by incorrect or incomplete addresses.
  • Scrub supplier and vendor databases to ensure accurate contact information, payment details, and order routing for procurement and supply chain operations.
  • Standardize customer contact data to improve email deliverability, SMS reach, and direct mail response rates for marketing campaigns.

Real Estate & Construction

  • Data cleaning for property databases, agent directories, and client records used in transactions and marketing.
  • Deduplicate property and listing records to eliminate entries that confuse MLS systems, misquote availability, and waste buyer/seller time.
  • Standardize property data—addresses, property types, ownership details—to ensure consistent records and cross-system alignment.
  • Clean contractor and subcontractor databases to ensure accurate licensing information, contact details, and trade classifications for project bidding and compliance.
  • Validate agent and broker contact records to improve recruitment outreach, referral accuracy, and brokerage communication efficiency.

White-Label Data Cleansing

  • Provide bulk data cleanup service for white-label data providers serving marketing agencies and data resellers.
  • Clean and validate third-party data purchases before delivery to end clients.
  • Preparing CRM-ready lead/prospect list for lead generation agencies, removing invalid emails, deactivated phones, and duplicate records before client handoff.
  • Deliver data in client-specific formats with flexible turnaround to meet agency deadlines and campaign launch schedules without compromising quality.
  • Maintain complete confidentiality with unbranded delivery, so your clients see you as the data quality expert while we handle the processing.

Manufacturing

  • Data scrubbing services to clean supplier databases, customer records, and product information to optimize procurement and sales for manufacturing companies.
  • Standardize part numbers, SKUs, and material codes to ensure consistency across ERP, inventory, and ordering systems, reducing delays.
  • Data cleansing and enrichment services for logistics and shipping to reduce delivery failures and improve supply chain efficiency.
  • Validate customer records in B2B sales databases to improve sales outreach and ensure better targeting.
  • Scrub legacy data during ERP migrations to ensure clean data and accurate reporting from day one.

Legal & Professional Services

  • B2B Data cleansing services for law firms and legal service providers.
  • Cleanse client and matter records to eliminate duplicate entries across teams, locations, and legacy systems, preventing conflict-check failures and billing errors.
  • Standardize attorney and consultant databases—bar numbers, certifications, practice areas, firm affiliations—to ensure accurate professional directories and referral accuracy.
  • Validate client contact data to reduce failed communications, missed deadlines, and service breakdowns.
  • Scrub matter and case databases to ensure accurate records for conflicts clearance, statute tracking, and regulatory compliance documentation.

Hospitality & Travel

  • Data scrubbing services for hospitality businesses to clean guest databases, booking records, and vendor contacts used in operations and marketing.
  • Standardize property and venue data to ensure accurate directory listings and booking system accuracy.
  • Clean event planner and group booking databases to ensure accurate contact information for corporate travel managers, meeting planners, and conference organizers.
  • Validate guest contact records to improve email deliverability for booking confirmations, loyalty communications, and promotional campaigns.
  • Scrub vendor and supplier databases—catering, transportation—to ensure accurate contact and payment information for event execution.

Energy & Utilities

  • Data scrubbing services for energy companies to update customer databases, asset records, and regulatory documentation across utilities, oil & gas, and renewable energy sectors.
  • Deduplicate customer and service records to prevent billing errors, service confusion, and customer service escalations.
  • Standardize asset and facility data—site addresses, equipment IDs, meter numbers, regulatory classifications—to ensure accurate tracking for field operations and compliance reporting.
  • Validate B2B contact records to improve the accuracy of sales outreach.
  • Scrub regulatory and compliance databases to ensure documentation accuracy for utility commission filings, environmental reporting, and safety audits.

RELATED SERVICES

Data Cleansing Is One Piece of a Broader Marketing And Sales Strategy

To consistently reach the right decision-makers, reduce bounce rates, and convert qualified prospects, we offer end-to-end support across the sales funnel—from data cleansing and B2B data enrichment to list building and LinkedIn lead generation—empowering your teams to drive conversions with confidence.

LinkedIn Lead
Generation

Our team helps you leverage LinkedIn for targeted B2B outreach with profile enrichment, connection building, InMail campaigns, and lead generation optimized for LinkedIn Sales Navigator.

Learn More

List Building
Services

We build custom prospect lists from scratch based on your ICP, targeting criteria, and market segments. We source, validate, and deliver contact lists ready for outreach.

Learn More

B2B Data Enrichment Services

We turn your contact and prospect databases into reliable sources of actionable data by updating outdated records, adding missing firmographic and contact details, and standardizing all data fields.

Learn More

CONTACT US

Let's Transform Dirty Data into a Sales Asset

Focus on closing deals while we handle the data quality. Our data scrubbing services ensure your outreach efforts are supported with validated, deduplicated, and standardized records aligned with your target market.

Request a free sample to see how data scrubbing services can reduce your bounce rates and drive higher conversions.

FAQ - Frequently Asked Questions

Data Cleansing Services

SunTec India has 25+ years of experience delivering cost-effective, reliable, and secure data solutions, including data cleaning, enrichment, management, processing, and collection services. We have served over 8,530 clients from 50 countries and handled projects ranging from small CRM cleanups to large-scale data cleanup and mapping involving millions of records.

Yes. We provide B2B data cleansing services across healthcare, financial services, technology, retail & e-commerce, real estate & construction, manufacturing, legal & professional services, hospitality & travel, energy & utilities, and other key industries. We tailor our approach to each industry's unique data, compliance, and quality requirements. Explore how we’ve delivered results across domains with our client success stories.

The choice of data cleansing software and tools depends on project requirements. Generally, we use

  • Apollo.io, Zoominfo, LinkedIn Sales Navigator, Cognism, Lusha, and RocketReach for contact discovery & intelligence.
  • Crunchbase, BuiltWith, Datanyze, C2, and Owler for firmographic & technographic data.
  • NeverBounce, ZeroBounce, Hunter, Clearbit, and EmailListVerify for email verification & validation.
  • Custom Python scripts, API integrations, and custom-built data extraction tools for web scraping & data capture.
  • CRM software & tools like Salesforce, HubSpot, Zoho CRM, Pipedrive, and Microsoft Dynamics 365.

Our data scrubbing services follow a five-stage process:

  • Database Audit—profile data and quantify issues
  • Data Cleansing—correct, deduplicate, standardize
  • Data Enrichment—fill gaps where needed
  • CRM/ERP Integration—deliver clean data into your systems

Quality control includes automated validation checks, human review for complex/rare cases, and sampling verification. The client reviews the output and confirms it meets expectations at defined checkpoints. And we also deliver a data quality report against agreed-upon KPIs (duplicate rate, % of records failing validation, completeness scores, bounce risk level, etc.), with documented corrective actions for any identified issues.

We regularly work with complex technical datasets (including engineering-specific codes, complex financial SKU hierarchies, market pricing, multi-vendor procurement logs, and extensive catalogs). Our data cleansing approach is built on maintaining the integrity of these datasets. We use custom pattern-matching scripts tailored to your specific nomenclature and validate the data from multiple approved sources to ensure data accuracy and completeness. Where logic dictates the data (e.g., hierarchical parent-child relationships in line items, typically found in engineering and procurement-related documents), we utilize subject matter experts who understand the workflows and perform a final 'logic check' before data entry in CRM.

Yes. After we’ve cleaned, standardized, and validated the data, we can also consolidate and deliver a new, authoritative “source-of-truth” dataset that you can use going forward. This involves bulk deduplication across sources, resolving conflicts (which record is most accurate?), and creating "golden records" that serve as your single source of truth.

Yes. We provide data cleansing/data scrubbing for SAP and other ERP/EAM/CMMS/CRM environments. Here’s the extent of our experience in ERP data scrubbing services:

  • Basic Data Scrubbing: Record correction, normalization/standardization, de-duplication, enrichment, and verification/validation—delivered back in client-preferred formats (e.g., Excel/CSV/SQL/XML) or integrated in the ERP/EAM/CMMS/CRM.
  • Types of Business Data We’ve Processed: Vendor and supplier records, material and spare-parts catalogs (MRO), procurement and purchasing data, customer records, cost and service codes, asset or equipment lists, and supporting reference data such as units of measure, locations, and organizational hierarchies.Typical ERP-Related Scenarios We Support
  • ERP-Related Data Cleansing Use Cases We Support: Data preparation for ERP implementations or upgrades, pre-migration data cleanup, consolidation of data from multiple systems or business units, ongoing data quality improvement, and custom data cleansing requirements.

When you outsource data cleansing services to SunTec India, the turnaround time is usually calculated based on the following factors:

  • Data volume & complexity
  • Initial data hygiene
  • Data languages and formats
  • Requirements (simple deduplication or deep relational integrity checks)
  • Subject matter expert involvement

You can share your requirements at info@suntecindia.com and get a free quote.

Our pricing is flexible and tailored to your data cleansing requirements, based on data volume, complexity, quality, formats, validation needs, and the level of domain expertise required. You can share your requirements at info@suntecindia.com and get a free quote.

Absolutely. Each resource assigned to your project signs NDAs as standard practice before any data is shared. Your data is also protected through ISO-certified processes, restricted access controls, and secure file transfer protocols.

Yes. Our B2B data cleansing services include seamless integration with your existing systems. We can work with all major CRMs, ERPs, marketing automation platforms, and custom databases. We map cleaned fields to your data structure, configure validation rules within your system, and perform post-integration QA to confirm data integrity.

Both. We can perform a one-time deep clean of your entire database to address accumulated data quality issues or provide ongoing maintenance with scheduled deduplication, validation, and standardization cycles, as you require.

We work with virtually all standard data formats, including CSV, XLS/XLSX, DOC/DOCX, PPT/PPTX, XML, JSON, TXT, PDF, and SQL database exports. We also handle direct exports from CRMs and ERPs and specialize in Excel data cleanup and formatting support.

We accommodate scope changes flexibly. If you need to add new data sources mid-project, we assess the additional data for volume, format, and quality issues, then provide a revised timeline and quote. Adding sources mid-project typically extends the timeline proportionally without disrupting work already completed.

Yes. You can share a sample dataset, and we will clean it to demonstrate our data scrubbing capabilities. As part of the pilot, you’ll receive a data health report of key issues identified—such as duplicates, inconsistencies, errors, and validation gaps—along with the cleaned output. This will help you evaluate our accuracy, turnaround, and communication before committing to a larger engagement. To initiate a pilot, share a sample with your requirements at info@suntecindia.com.

Data cleansing services (also called data scrubbing or data cleaning) identify and correct errors, inconsistencies, and inaccuracies in databases. This includes correcting typos and formatting errors, removing duplicate records, validating contact information against authoritative sources, standardizing data formats, and purging outdated or irrelevant entries. The outcome: clean, accurate, campaign-ready data that improves marketing performance, sales outreach, and business decisions. Data cleansing companies like SunTec India combine automation with human expertise to deliver high-accuracy results at scale.

Outsourcing data cleansing services helps businesses in many ways:

  • Boosts Efficiency: Saves time and resources spent on manual data cleanup.
  • Improves Decision-Making: Accurate data yields better insights for sales & marketing outreach strategies.
  • Enhances Marketing ROI: Clean data enables personalized communication, boosting engagement rates.
  • Reduces Costs: Prevents losses from failed campaigns or operational errors due to insufficient data.
  • Ensures Compliance: Accurate, compliant data helps avoid risks and stay aligned with industry regulations.
  • Offers SME Advantage: Data cleaning companies like SunTec India bring cross-industry experience and subject-matter experts who ensure your data is highly relevant and aligned with your business goals.