The number of online shoppers is expected to continue on its growth path and hit 2.14 billion by 2021. With an expected world population of 8 billion, which means 26.8 percent of the global population will be digital buyers. If you have an eCommerce store, you must do your best to convince buyers to stand out from the competition.
15 July 2019: The date has already been set in stone for Amazon Prime Day 2019, the biggest shopping event ever. Last year, more than 1 million products were sold and the whole event lasted for about 36 hours. Well, this year, it will go on for 48 hours i.e. 2 days! This is undoubtedly one of the most amazing opportunities for all the Amazon sellers out there. Millions and millions of buyers will be swarming in looking for the best deals possible. So, this is your chance to gain substantial profits, boost your sales, and increase brand awareness by attracting shoppers’ attention to your Amazon product listing.
That said, there are a lot of last minute preparations that you can do to ensure that you get the most out of this eRetail holiday.
Have you ever tried mastering product photography? Well, if you have, you must be aware that in an eCommerce business the first impression that you make on your potential customers is extremely crucial for the success of your business. In fact, we humans process images more quickly than text, and that is why we are almost immediately drawn to graphics. However, there’s certainly more to having a visually appealing website than a great color scheme or typography. Believe it or not, product images uploaded on your eCommerce website has the potential to make or break a sale. Through this post, let’s shed some light on some of the best practices for product images.
We all know that eCommerce business is catching up worldwide. Be it a new startup or an existing brick and mortar store, many new online stores are opening every day. Well, it’s true setting up an online store is much easier when compared to brick and mortar stores. However, eCommerce retailers have to deal with many issues while setting up an online store, one such issue being uploading good quality product images.
For any seller, the quality of the product images displayed on their online store plays a key role in the success of their marketing efforts. In order to make a purchase from you, customers first need to establish trust on the product offered by you. Clear, quality and enticing product images play a crucial role in building this trust. Especially for eBay sellers, visually appealing product images can be worth a thousand words. Let’s take a look at some of the sure-shot ways to enhance product images that can help you boost sales and revenue.