Ever since its launch in 2012, Instagram has been a great success. This photo and video sharing social networking app have seen a steady rise in popularity, thanks to its intuitive features. Today a billion people worldwide use Instagram every month. With more than 500 million people accessing Instagram stories every day, you can imagine the reach of this mobile app. Talking of numbers, around 200 million Instagram users visit at least one business profile daily. In less than a decade, the platform has gained an enormous following, no wonder brands pay Instagram influencers between $100 and $2,085 per post.
Businesses have been relying on native app development for a long time. However, lately, many of them can be seen struggling to reach out to a wider customer base. That’s because they often fail to target multiple device platforms at once. Interestingly, that’s exactly what PhoneGap app development can help them with. Instead of wasting resources on developing different apps for different platforms, these businesses can develop a single app that works on all of them. Not sure if PhoneGap App Development is for you? Wait till you get to know what’s all in the offing!
An effective mobile app development process calls for robust project planning and functional requirements management. The challenges? Quite a few!
When you begin with a new project, and try to validate a product idea through testing, you are actually far away from proper usability testing. Well, ideally it would be best to let your users know that the product is being tested and not them, regardless of the stage the product is in.
These days, smartphones are more than just phones- they are disruptive, networked multimedia devices, and in the years to come they will get even more advanced. One of the most important features of smartphones is mobility and it has definitely changed our lives for good. It has influenced the way we conduct business, communicate and collaborate. According to a recent finding, it has been estimated that around 62% of all digital media time is now spent on mobile and 80% of this time is spent on mobile apps.