Tag Archives: Amazon Product Management

Product Listings: Striking A Balance Between Search Engines And Buyers

eCommerce

Most of the marketplace sellers feel content crafting a perfect product listing but do not ensure it is in line with the search engine rules or algorithm.Oddly enough, this holds true for every marketplace, with Amazon being no exception. You might optimize your listings with keywords, in an attempt to make them rank higher in the search results, but unless your copy is enticing enough for the audience, it won’t do you any good. Now, that’s a catch-22 situation, wouldn’t you say?

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Retailers, Don’t Fear Amazon

Amazon

Amazon made a record breaking launch a few days ago in Australia. Its entry down under has sparked up fierce competition in the retail market. It however, brings promising prospects for various retailers and merchants seeking online expansion and also in quarters faced with inventory management and logistic hardships. It comes up as an alternative for various sellers, looking to tap the eCommerce market. Amazon’s reputation as a global eCommerce giant is there to boost the presence of retailers.

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