The client's platform offers developers immediate access to a cloud-based platform that enables them to thoroughly test their websites and mobile apps on 2500+ real devices and browsers. This eliminates the need for teams to own and maintain an in-house testing infrastructure. The platform allows its users to test their software products from anywhere and easily capture bugs and file issues and also notify the right team members.
In pursuit of business expansion and customer acquisition, our client needed a team of
web data research experts to manually research and acquire information on professionals in leadership positions and technical & non-technical companies for pitching its services. They aimed to obtain a highly targeted, precise, and customized list of leads from the United States, European Union, and Asia-Pacific regions. Furthermore, the client required comprehensive account profiles that were tailored to the client's requirements, ensuring their relevance for pitching & marketing purposes.
In order to meet our client's specific needs for a comprehensive list of prospective customers, we were provided with specific parameters, including the target industry domains such as Engineering, DevOps, IT, Quality, among others, as well as a list of job titles for which data collection was desired, ranging from director to VP, CTO, Head lead, manager, and developer. Our team meticulously scrutinizes data on LinkedIn, Zoominfo, Hoovers, and Apollo databases to extract relevant profile data and compile it in a centralized database.
Upon collecting data from Apollo and extracting relevant information from LinkedIn, we meticulously scrutinize each individual's profile to ascertain their association with software or app testing. Furthermore, we conduct an assessment of their level of priority and decision-making authority to determine whether the lead is considered to be a high-priority prospect.
In order to effectively identify potential leads for software or app testing, we employ a comprehensive approach that involves downloading lists from Apollo and gathering pertinent information from LinkedIn. We then meticulously review each person's profile to determine their potential suitability for the client's services. We also assess the priority and decision-making power of the individual to determine whether they represent a valuable hot lead or not.
After identifying the most promising prospects, as a next step, our professionals offered account profiling services to detailed accounts of ideal customers with relevant information: contact details, job titles, responsibilities, etc. The most challenging job here is to collect, compile, and create customer accounts in a quick turnaround time without leaving room for any errors.
As a part of our custom list-building services, we provide the client with a highly precise and tailored list of prospects with the required fields- Name, Account Domain, Title, Lead Relevance, Linkedin Profile URL, Priority, and Reason (stating comments on the quality of lead). After preparing the consolidated database, our experts further verify and validate the information against their sources to maintain complete accuracy.
While finding information about leads on databases, there are times when we only receive incomplete information. For such instances, our team of experts diligently looks for the needed data in alternative databases, LinkedIn, and other web sources to supplement the missing information. Moreover, we perform data enrichment for accounts to fulfill our client's specific requests for obtaining the elusive details pertaining to the targeted companies.
Our team is also responsible for performing data mining to capture detailed information about inbound leads. These leads consist of individuals who have shown interest in our client's website or services through various means. Our data researchers meticulously extract comprehensive prospect data from renowned databases such as Apollo, Hoovers, Zoominfo, and LinkedIn. We then compile these profiles and promptly deliver them to our client. Subsequently, our client's outbound calling team takes over, reaching out to these prospects and effectively presenting their proposals.
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