Expert Insights for Business Success

As businesses that rely on Google for traffic and leads, what is our future?

Right after artificial intelligence became mainstream (thanks to ChatGPT), OpenAI and Microsoft began facing lawsuits. Google was next as it decided to openly build SGE (search generative experience)- an AI search engine. 

These lawsuits may be multiple, but they all highlight a single problem- How is it fair for big players to use information that does not belong to them to train their respective AI systems? Why is it okay for them to present information taken from a third party as responses when their AI tool/search engine is queried?

There has been a constant buzz around AI and ChatGPT, the most widely known AI-based content generation tool, for quite some time now. Perhaps you’ve already tried it, or maybe you’re considering taking the plunge. With more than 100 Million active users of ChatGPT alone, there has been an explosion of AI-based content generation tools in the market, including Copy.ai, Writesonic, Copymatic, etc.