Social Commerce Agency

Storefront Setup, Shoppable Content, Creator Affiliates, and Paid Social — Fully Managed

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Social Commerce Services

Sell where your buyers scroll.

Routing social shoppers to your website to complete a purchase isn't a strategy — it's a drop-off in your sales funnel. On TikTok, Instagram, and Facebook, buyers expect to discover, evaluate, and purchase without leaving the app — and the brands capturing that revenue have stopped treating social as a traffic source and started building it as a direct sales channel. SunTec India designs and manages native social commerce programs for eCommerce and DTC brands across TikTok Shop, Instagram Shopping, and Facebook Shops — that bridge the gap between in-feed discovery and direct, in-app checkout.

As a leading social commerce agency, we manage end-to-end execution, including storefront setup, catalog management, shoppable post management, influencer affiliate programs, paid social campaigns, and live shopping support. Each program is measured against GMV, conversion rate, and revenue attribution by platform, content format, and creator partner— so every dollar invested in social commerce has a direct, verifiable return.

Social commerce strategy tailored to your platform mix and audience segments

Turn passive social audiences into active buyers without redirecting them off-platform

Generate consistent, trackable revenue from social channels — not just traffic, reach, or engagement

Reduce the cost-per-acquisition on social by replacing broad paid reach with precision-matched audiences

Manage social storefront catalogs to keep links active, SKUs updated, and promotions on schedule

Deliver platform-native shoppable videos and static creatives optimized for the "first-second" engagement hook

Enable Your Customers to Scroll, Tap, and Buy with End-to-End Social Commerce Services

Social Media Audit

Before building a full-fledged social selling strategy, we assess your existing social commerce setup across every active channel to identify what's limiting reach, conversion flow, and revenue attribution. The audit covers storefront readiness, content performance, audience quality, competitor positioning, and funnel gaps — and delivers a prioritized action plan focused on fixes that directly impact sales.

  • Review storefront health, catalog accuracy, and platform compliance across active channels
  • Benchmark content performance and posting patterns against category competitors
  • Score audience quality by engagement depth, follower authenticity, and purchase-intent signals
  • Analyze drop-off points across the path from discovery to in-app checkout
  • Identify algorithm suppression risks, reach limitations, and policy compliance gaps
  • Deliver prioritized findings ranked by revenue impact, not just platform metrics

New Accounts Setup

Our social commerce solutions involve configuring your brand's social commerce presence end-to-end — building business accounts, enabling storefronts, and connecting your product catalog across TikTok Shop, Instagram Shopping, and Facebook Shops. Every account is set up to platform specification so your brand launches on a compliant, commerce-ready foundation.

  • Configure business accounts and commerce profiles across all target platforms
  • Enable storefronts and set up shop policies, return settings, and shipping parameters
  • Connect product catalogs and feeds from Shopify, WooCommerce, or custom backends
  • Install pixels, conversion events, and tracking infrastructure for paid and organic measurement
  • Set up access roles, admin permissions, and account security controls
  • Verify seller compliance and complete platform onboarding requirements before go-live

Shoppable Content Creation & Optimization

We plan and produce social commerce content mapped to your product catalog, audience behavior, and platform trends. Every content plan is built around commercial outcomes — product launches, promotional windows, seasonal peaks, and ongoing sales priorities — with formats and messaging aligned to what drives in-app purchases on each platform.

  • Build monthly content calendars aligned to product launches, seasonal peaks, and campaign windows
  • Produce shoppable posts and Stories with embedded product tags and in-app checkout links
  • Write captions and CTAs optimized for platform-native conversion — not generic engagement
  • Develop A/B testing frameworks to identify the highest-converting formats per platform
  • Create UGC sourcing briefs and content guidelines for community and creator assets
  • Repurpose content across platforms to maximize asset value

Photo & Video Editing

We edit and format visual assets to meet the technical and aesthetic requirements of each platform — ensuring content looks native, loads cleanly, and supports strong product presentation in-feed. Every asset is adapted for platform-specific dimensions, pacing, and visual standards while maintaining brand consistency across all outputs.

  • Format videos and images to platform-specific aspect ratios, resolutions, and file specifications
  • Retouch product images and format them for catalog and storefront compliance
  • Edit short-form video for pacing, sequencing, and transition quality across Reels, TikToks, and Stories
  • Add subtitles, text overlays, and branded graphic elements in brand fonts and colors
  • Design thumbnails for live shopping events and shoppable video previews
  • Build batch image editing pipelines to support high-volume SKU launches and campaign rollouts
  • Create high-converting shopping experiences with lifestyle images

Social Commerce Ads & Promotions

As a leading social commerce company, we plan, build, and manage paid social campaigns designed to generate conversions and attributable revenue — not just impressions. Campaign structures are built around audience intent, product relevance, and buying behavior, with budgets allocated dynamically based on real-time performance data across Meta, TikTok, and other channels.

  • Segment audiences using purchase behavior data, lookalike modeling, and retargeting signals
  • Social media paid advertising— Set up shoppable ad formats, including Collection Ads, Dynamic Product Ads, and TikTok Shopping Ads
  • Configure bid strategies tied to CPA and ROAS targets — not default platform recommendations
  • Amplify top-performing organic and influencer content with paid reach to extend conversion windows
  • Monitor creative fatigue and rotate ad sets to sustain campaign efficiency over time
  • Report ad spend against revenue outcomes by ad set, placement, and creative variant

Product Data Optimization

Our social commerce services also involve cleansing & optimizing your product data across every connected social commerce platform. Our team improves titles, descriptions, attributes, categories, tags, and storefront data to support better merchandising, cleaner feeds, and stronger alignment with how users browse and buy on social channels.

  • Product data enrichment for attribute completion — variants, materials, sizing, etc., across all SKUs
  • Pricing consistency checks and management across connected platforms
  • Image specification compliance — dimensions, background, watermark, and overlay rules per platform
  • Inventory sync monitoring to prevent overselling and out-of-stock listing visibility
  • Aligning product categories and tags for accurate browse and search placement

Analytics & Reporting

Our social commerce growth agency tracks performance through structured reporting that shows what is driving engagement, conversion, and revenue across channels. Our reporting framework helps you measure results by campaign, content type, audience segment, and platform, enabling data-backed decision-making.

  • Track GMV, conversion rate, and revenue attribution by platform, content type, and creator partner
  • Report on full conversion funnel from first content impression through to completed in-app purchase
  • Deliver creator and affiliate dashboards showing individual sales, commission, and ROI per partner
  • Integrate paid and organic performance data into unified cross-platform reports
  • Monitor audience growth quality — segmenting new followers by engagement and purchase behavior
  • Provide monthly trend analysis mapped to platform algorithm updates and category benchmarks

Social SEO

We optimize your social profiles, content, and product-facing assets to improve discoverability within platform search and connected search ecosystems. This helps your brand surface more effectively when users search for products, categories, trends, and related buying intent terms across social-led discovery journeys.

  • Optimize profile bios and account names with keywords aligned to buyer search behavior
  • Structure captions and hashtags around in-platform search intent — not trending or generic tags
  • Optimize video titles, hooks, and descriptions for TikTok and YouTube search indexing
  • Integrate keywords into product listings within social storefronts for browse and search visibility
  • Conduct competitor keyword gap analysis to surface high-intent terms your brand isn't ranking for
  • Track monthly search visibility by keyword ranking movement, impressions, and click-through by platform

Influencer Affiliate Program Management

Our social commerce agency helps you build and manage influencer affiliate programs that tie creator partnerships directly to sales. Every influencer is vetted against audience purchase behavior & category relevance to ensure partnerships generate measurable sales rather than impressions. From onboarding to performance tracking, we manage the full affiliate lifecycle so your creator network operates smoothly.

  • Identify and vet influencer partners based on audience purchase behavior and category fit, not just follower count
  • Structure affiliate commission models tied to verified sales and GMV targets
  • Onboard creators with brand guidelines, product briefs, and compliance requirements
  • Manage content review, approval workflows, and publishing schedules across all active partners
  • Track individual creator performance by sales generated, conversion rate, and revenue contribution
  • Run ongoing partner optimization — scaling high-performers and replacing underdelivering affiliates

Social Commerce Platforms We Set Up, Manage, and Scale

Our social commerce company supports brands across the key social commerce platforms, including:

TikTok Shop

We build and manage TikTok Shop from product discovery to direct, in-app sales. Our support covers storefront setup, catalog and feed management, shoppable video enablement, live shopping support, and influencer affiliate coordination. We align listings, shop structure, and promotional execution with how buyers engage on TikTok, while tracking performance from content view to completed purchase.

Instagram Shopping

For fashion, beauty, home, and lifestyle brands, Instagram remains one of the strongest platforms for converting product discovery into in-app purchase. Our team handles storefront setup, catalog connection, product tagging, shoppable Reels and Stories, and paid campaign support to help buyers move from discovery to purchase within the platform. This ensures your products are easier to find, easier to shop, and better positioned to convert on Instagram.

YouTube Shopping

As a part of social commerce solutions, we help brands turn video-led product interest into measurable sales activity through YouTube Shopping. We connect your product catalog to YouTube content through a shopping-enabled setup. Our team manages setup, product feed integration, shoppable video tagging, and live shopping configuration to connect products to videos, Shorts, and live streams.

Facebook Shops

Our social commerce company configures and manages Facebook Shops so your storefront operates as a functional part of your Meta commerce setup. Our work includes shop setup, catalog integration, storefront organization, product feed maintenance, and Meta paid promotion support. By keeping product data accurate and the storefront properly structured, we help Facebook serve as a dependable direct sales channel rather than a passive brand presence.

Pinterest Shopping

Pinterest helps brands reach users who are actively searching, saving, and comparing products before purchase. Our social commerce management company handles Pinterest Shopping setup, catalog integration, product tagging, and search-optimized listings so your listings appear across relevant discovery surfaces. This makes your products easier to surface, easier to organize, and better positioned to support purchase intent on Pinterest.

Live Shopping Across Platforms

Our social commerce agency helps you plan and manage live shopping broadcasts across platforms to drive real-time sales through structured, conversion-focused events. Our support covers broadcast planning, product sequencing, scripting, host coordination, and in-session audience engagement management. Post-broadcast, we optimize replay content for continued conversion and report on GMV, add-to-cart rate, and completed purchases per event.

Social Commerce Execution Across Every Major eCommerce Category

  • Health & Personal Care
  • Clothing, Shoes & Jewelry
  • Electronics & Gadgets
  • Toys & Games
  • Home & Kitchen
  • Sports & Outdoors
  • Automotive
  • Pet Supplies
  • Baby Products
  • Arts, Crafts & Sewing
  • Industrial & Scientific
  • Tools & Home Improvement
  • Computers & Accessories
  • Office Products
  • Industrial Supplies

Social Commerce Management Services: Our Workflow

01

Our social commerce company evaluates your existing social profiles, storefront readiness, catalog quality, and platform compliance across every target channel. This helps us to identify exactly what's limiting reach, conversion, and revenue attribution.

02

We configure platform storefronts, connect product feeds, set up tracking infrastructure, enable payment processing, and establish policies so that your campaigns operate without interruption across every active channel.

03

As a part of social commerce management services, we map & select the best-suited content formats, campaign themes, ad formats, and creator partnerships for your product catalog and audience segments to bring the maximum reach and ROI.

04

We go live across platforms in a coordinated launch, deploying organic shoppable content, activating creator affiliates, and running paid campaigns in parallel to maximize reach and capture purchase intent.

05

Every campaign is tracked against key KPIs, including conversion rate and revenue by platform, content type, and creator. We use that data to regularly optimize spend allocation, content direction, and the creator mix.

06

We scale proven content formats, high-converting creator partnerships, and top-performing platforms — and expand coverage to new channels where audience behavior signals an incremental revenue opportunity.

Why Choose Our Social Commerce Agency?

01

Full-Funnel Attribution

  • Measurement from content view to completed purchase with clear revenue attribution
  • Regular monitoring of SLAs, KPIs, and performance based on agreed-upon SOPs
  • Dedicated project manager to oversee your account and ensure optimal execution
02

SMEs with Category Expertise

  • Subject matter experts with specialized knowledge across 35+ product categories
  • Platform-specific expertise across all major social commerce channels
  • Industry experts who understand category-specific regulations, trends, and competitive dynamics
03

Platform-Native Expertise

  • Active management experience across TikTok Shop, Instagram Shopping, Facebook Shops, YouTube, and Pinterest
  • Up-to-date knowledge of platform algorithm changes, policy updates, and commerce feature rollouts
  • Proven setup and optimization processes refined across multiple brand categories and markets
04

Global Execution, Local Market Knowledge

  • Experience running social commerce programs across the US, UK, EU, and Asia-Pacific markets
  • Localization support for product data, content, and campaign targeting by market
  • Compliance knowledge across platform policies and regional commerce regulations
05

White-Label Capability

  • Full white-label execution for agencies managing social commerce on behalf of their clients
  • NDA-protected engagement with all work delivered under your agency's brand
  • Dedicated team to match your agency's workflows, reporting formats, and communication protocols
06

AI-Assisted Catalog & Ad Optimization

  • AI-powered product catalog structuring, feed optimization, and ad creative performance analysis
  • Continuous bid, budget & targeting adjustments driven by real-time conversion signals
  • Human-validated outputs at every stage to ensure AI efficiency without sacrificing brand accuracy or compliance

Start Closing Sales on Your Buyers’ Preferred Social Feeds

To know more about our social commerce services or get a free audit, share your requirements with us at info@suntecindia.com.

Social Commerce Services: Frequently Asked Questions

While the technical connection of a product feed can be done quickly, a fully compliant, commerce-ready setup typically takes 2–3 weeks. This includes business verification, tax documentation setup, shipping and return policy configuration, and the installation of conversion tracking pixels to ensure your launch is backed by accurate data.

Yes. As a part of social commerce management services, we manage multi-market social commerce programs with localization support covering product data, pricing, content, and campaign targeting by market. This includes currency and tax configuration on storefronts, market-specific catalog feeds, and compliance with regional platform policies across the US, UK, EU, and Asia-Pacific markets.

Yes. Our social commerce agency can work alongside your internal social, creative, performance, or eCommerce teams and take ownership of the social commerce layer that requires specialized execution. This may include storefront setup, catalog operations, shoppable content support, paid commerce campaigns, creator affiliate management, attribution reporting, or platform-specific optimization.

Yes. As a leading social commerce service provider, we also work with brands that already have an existing commerce backend and need their product catalog, pricing, inventory, and tracking infrastructure connected to social commerce channels. Our role is to ensure your storefronts and feeds are structured correctly for platform-specific selling requirements and ongoing operations.

Yes. We support omnichannel social commerce solutions for brands that want social storefronts, content, paid campaigns, and product data to work in sync with their broader omnichannel marketing strategy. This includes aligning social commerce activity with your eCommerce backend, promotional calendar, paid media plans, creator programs, and category priorities across channels. The goal is to ensure social commerce does not operate in isolation, but as an integrated part of your wider revenue and customer acquisition strategy.

Yes. As a part of social media advertising, we plan, launch, and manage paid social campaigns across Facebook Ads, Instagram Ads, and TikTok Ads based on your product catalog, audience segments, and campaign goals. Our team handles audience targeting, creative deployment, budget allocation, retargeting, and performance optimization to keep spend aligned with conversion and revenue outcomes.

Yes. We can audit your current setup to identify issues affecting product visibility, tagging accuracy, feed health, content-to-commerce alignment, campaign structure, and conversion tracking. Based on the findings, we implement targeted fixes to improve operational accuracy and sales performance without disrupting what is already working.

Our social commerce agency can manage the operational updates required to keep storefronts aligned with active campaigns and selling windows. This includes catalog refreshes, pricing and promotion updates, link verification, inventory visibility checks, and content coordination so products remain accurate and purchase-ready during high-volume or time-sensitive periods.

We structure reporting to show performance by platform, content type, campaign, and partner, so contribution is not grouped into a single high-level view. This helps brands understand which channels, formats, creators, and promotional activities are generating sales, where conversion is breaking, and where spend or effort should be adjusted.

Before onboarding begins, our social commerce agency requires access to your social accounts, product catalog or feed source, storefront-related tools, and current analytics or ad accounts. We also collect key inputs such as target platforms, target markets, brand guidelines, campaign goals, and promotional timelines. If you already run paid campaigns, creator programs, or live shopping, we review those workflows as part of the transition. This allows us to start with the right setup, reporting structure, and execution priorities.