Our client is creating a user-friendly, large-scale marketplace to facilitate seamless connections between buyers and sellers. Their primary objective is to attract online sellers, particularly small and mid-sized businesses, by enabling them to register and sell on the platform without paying heavy commissions. So far, the client has successfully onboarded thousands of sellers.
The client approached us to develop a logical and unique taxonomy for products falling into different categories. The taxonomy had to be detailed enabling every seller to list their products within the right categories. Our taxonomy development experts had to study Amazon, eBay, Walmart, Google, and other eCommerce stores and marketplaces as a part of preliminary research and then prepare a taxonomy structure.
However, the initial challenges for our team were:
Considering the above challenges, we allotted a team of six dedicated professionals to perform the following tasks-
Taking reference from the taxonomy developed by other marketplace giants like Amazon, eBay, and Walmart, and understanding the client's product line & industry, we prepared a complete and detailed hierarchical structure with appropriate categories and tags up to 4 levels (main category- sub-category 1, sub-category 1.1, and product type 1.1.1). We worked on finalizing the taxonomy design structure, content inclusion, nomenclature, and labeling. Our experts also created the code for every category for the backend system of the client.
Once the taxonomy was defined and approved by the client, we moved on to the next step of creating and defining product attributes from scratch. This involved setting up 'global attributes' (like product name, brand, manufacturer, price, product quality, etc.) 'general attributes' (such as gender, recommended age, color, size, etc.), and 'specific' attributes (including skin type, usage, ingredients, hair type, etc, based on specific products).
After establishing a clear taxonomy for the client and defining product attributes, our team is currently engaged in managing product catalogs and uploading products (of the client's clientele) into the backend system of the client. Our team constantly updates and maintains product catalogs to ensure accurate and up-to-date information.
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