Search abandonment – where a visitor uses the search bar to find something on your website but does not get the desired results – costs retailers over $234 dollars in the US and over $2 trillion across the globe annually. These numbers not only represent lost sales opportunities but also point out a recurring problem of poor site search optimization, which leads to poor user experience.
Read More How to reduce search abandonment with AI-powered site searchMinimize ‘No Results’ responses with internal site search optimization
Have you ever found yourself typing in a show’s name on Netflix, only to be met with a disappointing “Sorry, no titles match your search” message? This frustrating experience can lead to disengagement and may even cause you to switch to a different streaming platform.
Read More Minimize ‘No Results’ responses with internal site search optimizationSuppressed listings on Amazon: How to fix them and avoid a repeat occurrence
David, a retailer specializing in eco-friendly products, faced a setback when he found out that his best-selling item was no longer showing up in Amazon’s search results. His bamboo toothbrushes were a hit with environmentally conscious customers looking for alternatives to plastic brushes. During a routine check of his sales metrics, he noticed a sudden decline in sales for this product. Worried, he investigated his Amazon inventory page and realized that the bamboo toothbrush listing had been marked as ‘suppressed’ by Amazon due to violations of content policies.
Read More Suppressed listings on Amazon: How to fix them and avoid a repeat occurrenceSocial Media Data Mining: What It Is And How To Do It Right
The web, social media in particular, is awash with valuable data that can be mined for strategic business insights. However, social media data mining is significantly underutilized. For most companies, social media are platforms meant only for communication and posturing.
Read More Social Media Data Mining: What It Is And How To Do It RightAI search engines and the future of information ownership
As businesses that rely on Google for traffic and leads, what is our future?
Right after artificial intelligence became mainstream (thanks to ChatGPT), OpenAI and Microsoft began facing lawsuits. Google was next as it decided to openly build SGE (search generative experience)- an AI search engine.
These lawsuits may be multiple, but they all highlight a single problem- How is it fair for big players to use information that does not belong to them to train their respective AI systems? Why is it okay for them to present information taken from a third party as responses when their AI tool/search engine is queried?
Read More AI search engines and the future of information ownershipHow to Scale Content Creation with AI (and Why Human Intervention is Still Required)
There has been a constant buzz around AI and ChatGPT, the most widely known AI-based content generation tool, for quite some time now. Perhaps you’ve already tried it, or maybe you’re considering taking the plunge. With more than 100 Million active users of ChatGPT alone, there has been an explosion of AI-based content generation tools in the market, including Copy.ai, Writesonic, Copymatic, etc.
Read More How to Scale Content Creation with AI (and Why Human Intervention is Still Required)Outsourcing Data Entry : Your Ultimate Guide To Selecting The Right Partner
In 2023, the global volume of data created, captured, copied, and consumed has reached a staggering 120 zettabytes. This number is expected to skyrocket to 181 zettabytes by 2025.
Read More Outsourcing Data Entry : Your Ultimate Guide To Selecting The Right PartnerTop Marketing Ideas to Spice Up Your Christmas Sales
Take your eCommerce holiday sales to new heights this year with the top eight tried and tested Christmas marketing ideas for 2023
Read More Top Marketing Ideas to Spice Up Your Christmas SalesGenerative AI Adoption by Industries: Trends and Statistics
In recent years, generative AI has seen an exponential rise in adoption across industries. Powered by advanced algorithms, vast datasets, and increased computing power, its creative potential is being leveraged for content generation, user personalization, and innovative research. This widespread adoption highlights generative AI’s transformative role and the growing trend of human-AI collaboration.
Read More Generative AI Adoption by Industries: Trends and StatisticsUpgrade your mobile app solutions to iOS 17 and WatchOS 10 without any hassle
Apple announced the release of its much-awaited iPhone 15 series and Apple Watch lineup (Watch Series 9 and Ultra 2) at its latest special event- Wonderlust 2023. The new devices will run on the latest A16 Bionic and S9 SIP Chip, respectively, for ultra-powerful performance.
Read More Upgrade your mobile app solutions to iOS 17 and WatchOS 10 without any hassle